Movie mogul

Article Abstract:

Salah Bachir is the president of Cineplex Media, the advertising division of Cineplex Entertainment. Bachir has about 1,500 art collection. Details on Cineplex Media's advertising solutions and Bachir's movie-theater program of using Scene card to redeem points from movie tickets and concession combos are discussed.

Executive changes & profiles, Advertising, not elsewhere classified, Other Services Related to Advertising, Movie Theater Advertising Svcs, Evaluation, Officials and employees, Marketing industry, In-theater advertising, In-theatre advertising, Bachir, Salah

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Paper solutions

Article Abstract:

The strategies applied by news paper to attract advertisings to compete with other advertising media, such as internet, are discussed.

Advertising and Related Services, Newspaper Advertising

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Confronting the clicks

Article Abstract:

Increasing market for online classifieds and its effects on newspaper industry are discussed.

United States, Usage, Internet/Web advertising, Internet advertising, Classified advertising, Industry forecasts

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