New mindset in Taiwan may complicate ties with China; changes in classrooms lead youth to feel more distant from mainland than their parents

Article Abstract:

Taiwanese with ages below 40 are more inclined than their parents to support the status quo of de facto separation from mainland than their parents before them. A survey conducted by television station TVBS in Oct 1998 revealed that only Taiwan's older generation is inclined towards the reunification of the two countries or the declaration of formal independence. China is closely monitoring the results of the Dec 5, 1999 elections where Chen Shui-bian, a leader of the independence-leaning Democratic Progressive Party, will run for re-election as Taipei's mayor.

Politics NEC, Surveys, Politics, Political Systems

---

Taiwan advertisers shake up spots in the wake of massive earthquake

Article Abstract:

The massive earthquake that shook Taiwan in Sept 1999 has forced businesses to modify their ads to reflect their compassionate side. However, this strategy has sparked a debate on whether it is appropriate for corporations to brag about their supposed compassion and generosity in a time of crisis or not. Some corporations, instead of spending money on half-page ads in newspapers and TV and radio ads, have opted to contribute directly to fund-raising efforts for earthquake victims without any fanfare.

Marketing/Advertising Methods, Advertising Management, Evaluation, Advertising, Corporations, Marketing management, Advertising campaigns, Earthquakes, Natural disasters

---

Similar abstracts:

• Abstracts: Scheduling a single machine to minimize earliness penalties subject to the SLK due-date determination method. part 2
• Abstracts: Surge in electric-power sales. Surge in electric-power sales: companies push to win more projects in Asia. Daewoo unit sale in doubt
• Abstracts: Publishers in Taiwan shift their aim. Tourism sector remains hurt by September earthquake: foreigners stay away even though only the central region of the island is damaged
• Abstracts: Valeo to buy parts unit of ITT Industries in U.S. Thomson Multimedia, Microsoft agree to put software in TV sets
• Abstracts: First Pacific may not fill PLDT's needs, analysts say. Cathay seeks PAL stake; offer for up to 40% ends months of speculation

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.