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Business, international

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My mentor John

Article Abstract:

Creative director at Ogilvy and Mather and co-founder of Carder Gray Advertising in Canada feel that mentorship in advertising is killed by clients who demanded the creative writer on their count. He pays tribute to ad legend John Straiton.

Author: Gray, Gary
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
United States, Executive changes & profiles, Officials and employees, Biography, Ogilvy & Mather Worldwide Inc., Straiton, John

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Screen captures

Article Abstract:

The growing popularity of digital signs among advertisers as a futuristic marketing tool and the emerging developments in the digital signage industry are discussed.

Author: Powell, Chris
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2007
Forecasts, trends, outlooks, Advertising, Advertising and Related Services, Sign Manufacturing, Signs & Advertising Displays, Consumer Advertising, Usage, Forecasts and trends, Technology application, Market trend/market analysis, Signage

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Subjects list: Canada, Advertising agencies
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