The road to good intentions

Article Abstract:

Bus Stop Bible Studies' religion-themed advertisements have been praised by many due to its positive effect on readers. The religious non-profit organization wants to expand its marketing outlet to several local transits. However, Ontario's director of transportation and infrastructure planning notes that laws prohibit usage of religious messaging on government property such as the local transit.

Canada, Advertising, Goods & services distribution, Advertising and Related Services, Advertising Activity, Religious organizations, Print Advertising, Transportation, Religious institutions, Censorship, Mississauga, Ontario

---

Drink n' swipe

Article Abstract:

The Liquor Control Board of Ontario is offering Air Miles to customers as part of a loyalty marketing strategy. The Board is not subject to the advertising guidelines promulgated by the Alcohol and Gaming Commission and thus has a leeway in its marketing programs. Conformity to legal and ethical standards of the initiative is presented.

Marketing procedures, Department Stores, Public affairs, Drug stores and proprietary stores, Pharmacies and Drug Stores, Regulation, Licensing, and Inspection of Miscellaneous Commercial Sectors, Drug Stores, Ethics, Advertising Regulation, Company legal issue, Cases, Marketing, Ethical aspects, Drugstores, Company marketing practices, Shoppers Drug Mart Ltd., Zellers Inc., Advertising law, Pharma Plus Drugmarts, Loyalty programs (Marketing), Ontario. Liquor Control Board of Ontario

---

Similar abstracts:

• Abstracts: Amul Chocozoo Chocobites in Fun Animal Forms. Diwan's Lassi
• Abstracts: Turkey starts changes to join EU. Dropping stocks can't stop the show. New venue for Pacific Marine Expo
• Abstracts: The year in reviews. Media trailblazers. Strategic innovation
• Abstracts: The CFL gets in the game. Q&A. George Phair
• Abstracts: Gold standards. Runway PR. I want my mp3

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.