This firm is cleaning up on global grime

Article Abstract:

International Service Systems A-S, the largest janitorial company in the world, has shown that a service company can be successful in international markets with proper management techniques, and much of the company's success can be credited to Poul Andreassen, the Danish firm's CEO. Many analysts and company executives point to Andreassen's vision and drive as the basis for the firm's success, with ISS doing $580 million in business annually from its operations in the U.S., Brazil and Western Europe. Because its is a people-oriented business, ISS emphasizes operational decentralization, but because it is active in such competitive markets, a level of central control and direction is required as well; how these two divergent strategies are managed by ISS is described.

HOTELS AND OTHER LODGING PLACES, Denmark, Business planning, Services industry, Service industries, Diversification in industry, Industrial diversification, Andreassen, Poul

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Should CEO risk developing a new product with limited resources?

Article Abstract:

A hypothetical director of a fictional electronics firm in Hamburg, West Germany expects to use limited financial resources to develop an advanced automatic map-reading device for use in cars. The story of how the management of this company will prepare to support the proposed new product is related. It must be determined if the consuming public will be attracted by a new digital device for the automobile. Also, it must be determined whether the government will support the concept of an unfolding map which could distract the driver's attention from the road.

Analysis, Services, Product management, Chief executive officers, New products, Product introduction

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Why beer can no longer slake United Breweries' thirst for growth

Article Abstract:

United Breweries had total sale of $1.3 billion and earnings of $75 million in 1985. The brewer is one of the five largest brewers in the world, and second to Heineken NV from the Netherlands in foreign markets. The brewer is best known for its Carlsberg and Tuborg brands. The brewer projects a 20 percent to 25 percent increase in profits during each of the next two years, despite an increase in American beers marketed in Europe. United Breweries has between 14 percent and 15 percent of the market in England.

Malt beverages, Marketing, Foreign corporations, Copenhagen, Denmark (City), Brewers, Brewers (Persons), Copenhagen, United Brewers Ltd.

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