'Bud World' features interactive displays

Article Abstract:

Anheuser-Busch Cos Inc (A-B) has introduced a mobile exhibit, called Bud World, that employs cutting-edge technology to produce an entertaining interactive experience. According to A-B Presence Marketing VP Tim Schoen, Bud World is intended to educate and entertain the company's customers and at the same time communicate the commitment to quality. The mobile exhibit is composed of three different experiences, namely the 'World of Budweiser,'pre-show area, the 'Bud Vision' theatre and the 'Bud Brew House' tasting areas.

Breweries, Beer & Other Malt Beverages

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Wolverine displays DuraShocks boots & shoes

Article Abstract:

Wolverine World Wide Inc is employing a slatwall fixture with shoe shelves to launch its new Wolverine DuraShocks Motion Control technology. The slatwall fixture promotes the features of the Wolverine DuraShocks Motion Control boots and shoes. These include the DuraShocks Vibram rubber outsole with multiple flex curves for flexibility and stability, patented shock-absorbing pads, exposed high-density arch support system, external heel counter and tri-density footbed with visco-elastic polymer pads.

Men's Footwear (except Athletic) Manufacturing, Men's Work Shoes & Boots

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