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Charging clients: find the best method to suit your needs

Article Abstract:

PR firms need to draw up a viable pricing structure to charge clients for services rendered. The merits and demerits of the various billing methods used in the industry are evaluated.

Author: Goldstein, Richard
Publisher: JR O'Dwyer Co., Inc.
Publication Name: O'Dwyer's PR Services Report
Subject: Business
ISSN: 1043-2957
Year: 2003
Management dynamics, Credit Collection Techniques, Methods, Management, Company business management, Collection (Accounting)

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Be selective in choosing whether to pursue an RFP

Article Abstract:

The author provides three rules for dealing with the RFP process, and how to proceed (request for proposal) once the proposal is in hand.

Author: Goldstein, Richard
Publisher: JR O'Dwyer Co., Inc.
Publication Name: O'Dwyer's PR Services Report
Subject: Business
ISSN: 1043-2957
Year: 2001
Marketing, Marketing/Advertising Methods, Industry Overview

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Planning to prosper in '06

Article Abstract:

The growth strategies and plans of the public relations industry for the year 2006 are discussed.

Author: Goldstein, Richard
Publisher: JR O'Dwyer Co., Inc.
Publication Name: O'Dwyer's PR Services Report
Subject: Business
ISSN: 1043-2957
Year: 2005
Sales & consumption, Planning, Company business planning, Market size

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Subjects list: United States, Public relations firms, Public relations agencies
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