Do U.S. marketing orders have much market power? An examination of the Almond Board of California

Article Abstract:

The degrees of market power exerted by the Almond Board of California on world almond market is analyzed by evaluating the demand and supply systems of both the US domestic and export trade of almonds. Investigation suggested that the market power in US marketing orders and the conventional wisdom that the market power exerted by these legal cartels is significantly less than would be expected from a profit-maximizing cartel.

United States, Tree nuts, Almonds, Tree Nut Farming, Almond

---

Are uniform assessments for generic advertising optimal if products are differentiated?

Article Abstract:

The structure underlying the producer benefits assessment system of generic advertising is examined through a model. Consumer preferences for different qualities of an agricultural product is considered.

Analysis, Advertising, Product differentiation

---

Marketing research and new product development success in Thai food processing

Article Abstract:

The importance of market research to the success of new products in the Thai food processing industry is discussed.

Product development, Thailand, Research, Industry Overview, Food industry, Distribution management software, Food and beverage production/distribution software

Similar abstracts:

• Abstracts: Sales contest effectiveness: an examination of sales contest design preferences of field sales forces. Identity, intended image, construed image, and reputation: An interdisciplinary framework and suggested terminology
• Abstracts: Subsidiaries and knowledge creation: the influence of the MNC and host country on innovation. Are we all global now? Local vs. foreign sources of corporate competence: The case of the Japanese pharmaceutical industry
• Abstracts: Firm and environmental influences on the mode and sequence of foreign research and development activities

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.