Dr Pepper and Fox partner for 'Find Love On Wednesdays' promotion

Article Abstract:

Fox Broadcasting Co and Dr Pepper/Seven-Up Corp are embarking on a promotional initiative that will pitch Fox's "Beverly Hills, 90210" and "Party of Five", via more than 150 million specially-marked packages of Dr Pepper and Diet Dr Pepper. The promotion, entitled "Find Love on Wednesdays," offers lucky Dr Pepper and Diet Dr Pepper consumers with game pieces, which include both an instant-win and a watch-and-win area. Prizes include $5,000, as many as 250 vacations for two to romantic spots, Sony Watchman color TVs, t-shirts and discounts on Dr Pepper products.

Canned & Bottled Soft Drinks, Soft Drink Manufacturing, Television Broadcasting, TV Networks, Soft drinks, Television networks, Fox Broadcasting Co.

---

Humongous & NFL promote backyard football

Article Abstract:

Humongous Entertainment Inc collaborated with the National Football League to promote Backyard Football, the latest addition to its popular sports CD-ROM series for children. The Super Bowl promotion gives fans the chance to win a trip for two to Super Bowl XXXIV in Atlanta, GA. They only need to play an instant win scratch ticket inserted into copies of Family Fun, Sports Illustrated For Kids, and Family PC.

Magnetic and Optical Recording Media Manufacturing, Optical Discs, Optical disks (Storage media)

---

NBA and Turner run joint promotion

Article Abstract:

Turner Broadcasting System Inc partnered with the National Basketball Association for a fully integrated marketing campaign, with a fan sweepstakes as its focus. Television and print ads as well as retail displays are supporting the promotion. The sweepskates will give five grand prize winners two tickets to a regular season game telecast on TNT or TBS, hotel, air travel, and special VIP access at the game.

Satellite Telecommunications, Satellite Voice Communications

Similar abstracts:

• Abstracts: Indonesia's emerging bond market. Bonds find favour among companies. Bond market
• Abstracts: Asia Pulp and Paper turns over new leaf. Public snaps up JTC issue; Singapore. A preference to ease the debt load
• Abstracts: PricewaterhouseCoopers toasts partnership with 'Merger Beer.' part 2 Swingster and K-Products merge
• Abstracts: Singapore domestic bond market. Singapore's bond market takes off. The environment was changing and it woke us up
• Abstracts: New eyes and ears. Trusts on the run

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.