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Ethical sensitivity to stakeholder interests: a cross-cultural comparison

Article Abstract:

Corporate ethical sensitivity is positively affected by uncertainty avoidance, and negatively by individualism, masculinity, and power distance. Taiwanese sales agents have been shown to be more sensitive toward company and competitor interests and less toward colleagues, although equally sensitive to customers when compared with US sales agents.

Author: Blodgett, Jeffrey G., Lu, Long-Chuan, Rose, Gregrory M., Vitell, Scott J.
Publisher: Sage Publications, Inc.
Publication Name: Journal of the Academy of Marketing Science
Subject: Business
ISSN: 0092-0703
Year: 2001
Taiwan, Business, Psychological aspects, Statistical Data Included, Taiwanese, Chinese (Taiwan)

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Institutionalization of ethics and its consequences: a survey of marketing professionals

Article Abstract:

The details of the survey on ethical problems in marketing companies are presented. The opinions of marketing professionals on importance of ethics and job satisfaction are also furnished.

Author: Vitell, Scott J., Singhapakdi, Anusorn
Publisher: Sage Publications, Inc.
Publication Name: Journal of the Academy of Marketing Science
Subject: Business
ISSN: 0092-0703
Year: 2007
Public affairs, Advertising, Business Ethics, Ethics, Marketing Personnel, Surveys, Marketing industry

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Ethical correlates of role conflict and ambiguity in marketing: the mediating role of cognitive moral development

Article Abstract:

Researchers in marketing ethics have identified the importance of cognitive moral development (CMD) in marketing ethics models. This study looks at selected correlates of role conflict and role ambiguity in marketing, especially the mediating role of CMD. Of the correlates examined, the results seem to support the existence of statistically significant relationships between CMD and role conflict and ambiguity. Implications for practitioners are provided. For example, the study could have direct implications for management personnel who have the responsibility of hiring ethical people and helping them address any role conflict or ambiguity that may arise from their job. (Reprinted by permission of the publisher.)

Author: Vitell, Scott J., Barnes, James H., Foo Nin Ho, Desborde, Rene
Publisher: Sage Publications, Inc.
Publication Name: Journal of the Academy of Marketing Science
Subject: Business
ISSN: 0092-0703
Year: 1997
Research, Role conflict, Moral development

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Subjects list: United States, Marketing, Ethical aspects, Business ethics
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