Strangers in a strange land

Article Abstract:

Two experts, Desmecht a marketing executive for Samsonite and a branding consultant von Holstein talk about Chinese market and preferences of Chinese consumers pointing out that the consumers are aware and choose wisely and the marketing has to keep pace with their demands. Both feel that over the next 50 years China is poised to become the world's largest manufacturer as well as largest consumer.

United Kingdom, China, Executive changes & profiles, Officials and employees, Interview, Consumer goods industry, Samsonite Corp., Desmecht, Annick, Von Holstein, Jan Stael

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Time warp

Article Abstract:

Tokyo University assistant professor Alvaro Cassinelli has designed a video time-warping machine called as Khronos Projector. The Khronos Projector casts a movie sequence onto a large screen made from thin elastic fabric and it can be used for research applications like by slowing down one section of an image of human brain to study relationship among neurons and could also be used by filmmakers.

Japan, Design and construction, Works, Motion picture projectors, Movie projectors, Cassinelli, Alvaro

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