How to create rewards programs that work

Article Abstract:

Incentive and rewards programs help motivate employees by recognizing their valuable contributions to the company. The first step in planning effective reward programs is theme design. The theme of the program should be linked with corporate objectives. After developing a theme, a selection criteria should be drawn up and the different awards to be given should be made clear to all employees. Site selection and program promotion should follow. The final step is results validation through the use of tracking mechanisms, employee surveys and program evaluations.

Planning, Incentives (Business)

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Treating employees as if they were customers

Article Abstract:

Motivating employees to improve productivity and quality requires an honest commitment from management to understand their goals and needs. Companies can learn from marketers who have become experts at identifying and meeting the needs of customers through sophistication, financial capital, innovation and sensitivity. The key is to assure employees that they are genuinely valued by management to inspire them to work toward the success of the organization.

Marketing, Personnel Administration NEC, Motivational Techniques, Human resource management, Marketing industry, Sales management

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Gift certificates broaden their incentive appeal

Article Abstract:

Many companies are making extensive use of special gift certificates as incentives to productive employees. Many retailers are capitalizing on the appeal of gift certificates by offering a wide range of special packages such as store tie-ins and joint catalogs. Aside from the widespread appeal to employees, gift certificates are cost- and time-saving ways of fulfilling incentive awards.

Usage, Sales promotions

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