Joint ventures and competitive strategy

Article Abstract:

A framework is presented for using joint ventures and other cooperative strategy forms within changing competitive environments. Hypotheses are discussed concerning the effect of certain industry qualities upon companies' options. Demand traits in this framework suggest what kinds of cooperative strategies might be appropriate. Competitor traits indicate how companies will react to the need for cooperation. Managers should choose the best strategy option and modify autonomy accordingly, since joint ventures may be inherently unstable organizational forms. It is important for the manager to be familiar with cooperative strategy options because as growth diminishes, markets shrink or become crowded, industries become global, or the pace of technological change increases, there is less margin for error.

Joint ventures, Strategic planning (Business)

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Matching vertical integration strategies to competitive conditions

Article Abstract:

The vertical integration of 192 firms is compared and contrasted with regard to factors such as industry structure, status of the individual firm, competitive position, corporate strategy, and other attributes of contingency theory. It is shown that firms which integrated more goods and services internally did not use vertical integration effectively, and often did so under adverse industry conditions. The error lay in undertaking more in-house activities and in lengthening the chain of goods processing. These same firms had the ability to contract for goods and services, but assumed instead a risky ownership position.

Usage, Risk management

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Losing sight of the forest for the trees? Productive capabilities and gains from trade as drivers of vertical scope

Article Abstract:

The study considers the way productive capability differences can help vertical scope through gains from trade. It is concluded that distribution of on the value chain, catalyzed by transaction costs, eventually drives vertical scope, also suggesting the firm's attempt to influence comparative advantage leading to utilization of mixed governance modes.

United Kingdom, Industrial productivity, Productivity

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