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Make sure the message gets through in an interview

Article Abstract:

A former news reporter discusses the problems faced by him while interviewing various people. He feels that certain techniques like using customer experience, natural enthusiasm and acquiring detailed beforehand information about the company can help a reporter to successfully interview people.

Author: Walker, Jerry
Publisher: JR O'Dwyer Co., Inc.
Publication Name: O'Dwyer's PR Services Report
Subject: Business
ISSN: 1043-2957
Year: 2004
Beliefs, opinions and attitudes, Interviewing, Francis, Bruce

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How to get media coverage of environmental initiatives

Article Abstract:

The ways to handle media coverage of environmental related issues are discussed.

Author: Walker, Jerry
Publisher: JR O'Dwyer Co., Inc.
Publication Name: O'Dwyer's PR Services Report
Subject: Business
ISSN: 1043-2957
Year: 2005
Public affairs, Media Relations, Media coverage, Press relations, Environmental movement, Environmentalism

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Turning a published article into gold

Article Abstract:

The strategies for increasing the value of press releases are discussed.

Author: Walker, Jerry
Publisher: JR O'Dwyer Co., Inc.
Publication Name: O'Dwyer's PR Services Report
Subject: Business
ISSN: 1043-2957
Year: 2005
Press Releases

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Subjects list: United States, Management, Company business management
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