Media figures give career tips

Article Abstract:

Top media professionals shared career tips with 200 college students at the annual Career Conference of New York Women in Communications Foundation. To work hard, as well as enjoy it in order to get job satisfaction, to be confident and not cynical, were some of the doEs and donEts given to the students.

Career Planning, Students, College, Methods, Conferences, meetings and seminars, Practice, College students, Career development, Media executives

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U.S. public diplomacy is on the right path

Article Abstract:

The state of the United States public diplomacy is discussed. According to Patricia Harrison the diplomacy efforts are on the right path but still require much more work to be done. The diplomacy efforts currently being carried on are discussed.

Beliefs, opinions and attitudes, Diplomacy, Public officers, Government officials, Harrison, Patricia

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Customer-centric model broadens B2B tech messages beyond ROI

Article Abstract:

The market positioning model that focuses on customers' purchasing decisions, which brings credibility to B2B technology messaging on return on investment (ROI), is discussed.

Consumers, Return on investment, Rate of return

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