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Net sales

Article Abstract:

The Internet can be harnessed as an invaluable marketing tool that can help businesses connect with their customers. A well-conceived Web site can significantly boost sales and improve customer service, making its construction a critical factor in determining a firm's success. Factors that need to be considered in designing and creating a Web page include location, information and purchase services, ease of use, security in transactions, and overall customer appeal.

Author: Andrews, Jonathan, Trites, Gerald
Publisher: The Canadian Institute of Chartered Accountants
Publication Name: CA Magazine
Subject: Business
ISSN: 0317-6878
Year: 1997
Telegraph & other communications, Services, Internet, Online services, Internet services, Cover Story, Design and construction, Online information services, Information services, Web sites, Web site design, Booksellers, Bookstores, Halifax, Nova Scotia, Database marketing, Roswell Cyberspace Computer Book Store

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Computer doomsday

Article Abstract:

The year 2000 computer problem poses risks that need careful planning to minimize potential financial impact on businesses. Computers are set to crash unless their dates are changed from 2-digit to 4-digit displays. Industries still have time to prepare for this event but there is no guarantee that adequate preparation will pay off. It is still a good practice to do what other businesses are doing in preparing for the transition.

Author: Andrews, Jonathan
Publisher: The Canadian Institute of Chartered Accountants
Publication Name: CA Magazine
Subject: Business
ISSN: 0317-6878
Year: 1997
Electronic computers, Computers, Electronic Computer Manufacturing, Management Skills NEC, Software, Digital computers, Accounting and auditing, Year 2000 transition (Computers), Management techniques, Financial management

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Subjects list: Management
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