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Panasonic

Article Abstract:

Panasonic's 'By Popular Demand' program is designed to help companies who want to use consumer electronics as marketig tools. Companies that intend to offer Panasonic products as incentives can use the Plateau Catalog to select electronics that fit into their incentive goals and budgets. Among the latest Panasonic digital products offered to the incentive market are the DVD LV75 Palm Theater portable DVD/Video CD player and the PV-DV200 digital palmcorder camcorder.

Publisher: The Nielsen Company
Publication Name: Incentive Managing & Marketing Through Motivation
Subject: Business
ISSN: 0019-3364
Year: 2000

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Sony Electronics

Article Abstract:

Sony Electronics Inc's 'The Sony Collection' and 'Especially for You' turnkey programs are designed for the incentive market. 'The Sony Collection' makes it easier for incentive planners to choose from a variety of products that fit their programs and budgets. The 'Especially for You' program is designed for those with smaller incentive budgets. Through the program, participants can select from three Sony products in one of three price groupings.

Publisher: The Nielsen Company
Publication Name: Incentive Managing & Marketing Through Motivation
Subject: Business
ISSN: 0019-3364
Year: 2000

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Thomson Consumer Electronics

Article Abstract:

Thomson Consumer Electronics' commitment to the incentive industry is manifested through its free QuickPick Catalog. The catalog makes it easier for incentive planners to administer their program by featuring a broad range of RCA- and GE-branded consumer electronics products that they can choose from to suit their goals and budgets. The company also has sales unit that is dedicated to help customers with their incentive electronics needs.

Publisher: The Nielsen Company
Publication Name: Incentive Managing & Marketing Through Motivation
Subject: Business
ISSN: 0019-3364
Year: 2000

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Subjects list: United States
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