Picking a developer: lots of choices

Article Abstract:

Online marketers should carefully choose the firms offering World Wide Web site design services. Although there are a plenty of firms in the market, it is difficult to find one with the proper blend of technical experience, creative skills and required level of confidence. For example, Lee Printwear hired Multimedia Resource Group to develop its Web site because of the firm's commitment to the proposed site's functions in addition to its looks.

Specialized Telecom Services, Wired Telecommunications Carriers, Evaluation, Services, Online services, World Wide Web

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Trades tread carefully into online world

Article Abstract:

Trade publications use different strategies for their World Wide Web ads. Some offer Web ads as incentives for print ads while others sell Web ads separately. High-tech computer publications are aggressive in their Web efforts while publications for the manufacturing, industrial and nontechnology sectors remain more cautious. However, experts say that trade publishers must develop a Web strategy to remain competitive in the future.

On-Line Information Services, Videotex & Teletext, Periodical Publishers, Periodicals, Business & Trade Publications, Usage, Internet, Advertising, Business journalism, Professional journals, Trade journals

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