Several 'win or lose' PR tactics can project a leadership image

Article Abstract:

The president of a New York based PR firm requests his clients to support controversial public issues, which may or may not affect the business. Several PR tactics like op-ed articles, pitching reports, holding press conferences and forming coalitions can be employed in a PR campaign.

New York, Public Relations Agencies, Public Relations, Public relations services, Strategic planning (Business), Public relations firms

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Getting reporters to open and read e-mail pitches

Article Abstract:

E-mail is increasingly becoming the most preferred method for reporters to get information and pitches from publicists. Yet publicists face a problem in getting the reporters to open and read the mails. Guidelines are presented on how publicists can get their mails read by reporters.

United States, Telegraph & other communications, Wired Telecommunications Carriers, Electronic Mail Services, Behavior, Electronic mail systems, E-mail, Email, Journalists, Publicists

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