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The internationalization of small to medium-sized retail companies: towards a conceptual framework

Article Abstract:

Though the internationalization of large multinational retailers is well researched, there has been negligible research on retail SMEs. A framework for examining the potential and internationalization of retail SMEs is discussed.

Author: Quinn, Barry, Hutchinson, Karise, Alexander, Nicholas
Publisher: Harcourt Brace & Company Ltd.
Publication Name: Journal of Marketing Management
Subject: Business
ISSN: 0267-257X
Year: 2005

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The effect of 9-ending prices on retail sales: a quantitative UK based field study

Article Abstract:

Details of quantitative study conducted in United Kingdom, to determine the effect of retail prices that end with number nine, are presented.

Author: Bray, Jeffery Paul, Harris, Christine
Publisher: Harcourt Brace & Company Ltd.
Publication Name: Journal of Marketing Management
Subject: Business
ISSN: 0267-257X
Year: 2006
Forecasts, trends, outlooks, Retail Trade, Pricing Policy, Retail industry, Forecasts and trends, Pricing, Market trend/market analysis, Product price

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Market orientation and Internet-related cognitions: inside the minds of small business managers

Article Abstract:

The effect of market orientation and Internet-related cognitions on the usage of the Internet by small business managers is described.

Author: Celuch, Kevin, Green, Anna M., Saxby, Carl, Ehlen, Craig
Publisher: Harcourt Brace & Company Ltd.
Publication Name: Journal of Marketing Management
Subject: Business
ISSN: 0267-257X
Year: 2007
United States, Analysis, Usage, Internet, Behavior, Managers

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Subjects list: United Kingdom, Research, Management, Company business management, Small and medium sized companies
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