The moderating influence of strategic orientation on the strategy formation capability-performance relationship

Article Abstract:

The application of the contingency theory for the empirical analysis of the influence of strategic orientation, on the relationship between strategy formation and performance of business enterprises, is described.

Analysis, Usage, Measurement, Economics, Organizational effectiveness, Economic theory

---

Marketing's contribution to the implementation of business strategy: an empirical analysis

Article Abstract:

A survey of marketing executives resulting in identification of four types of strategic marketing which offered superior performance when matched with four types of strategic management.

Marketing, Planning, Statistical Data Included, Business planning, Marketing executives

---

Toward greater understanding of market orientation and the resource-based view

Article Abstract:

A tautological study on significance of market orientation is presented. The significance of strategic decisions from a resource-based view is also discussed.

Science & research, Management dynamics, Research, Company business management, Industry clusters, A-priori, A priori

Similar abstracts:

• Abstracts: Social capital, strategic relatedness and the formation of intraorganizational linkages. CEO founder status and firm financial performance
• Abstracts: Profitability of momentum strategies: an evaluation of alternative explanations. Analyzing the analysts: when do recommendations add value?
• Abstracts: A theoretical examination of the market reaction to auditors' qualifications. Evidence about auditor-client management negotiation concerning client's financial reporting
• Abstracts: Conceptualizing executive hubris: the role of (hyper-) Core self-evaluations in strategic decision-making. Compositional gaps and downward spirals in international joint venture management groups

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.