boosting productivity is key in hard PR times

Article Abstract:

The author offers methods of making public relations firms more profitable even in lean times. Topics include cost control, employee productivity, and customer relations.

Public Affairs, Public Relations Methods, Customer Relations, Cost Control Techniques, Methods, Public relations, Workers, Productivity accounting, Cost control, Cost reduction

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The road to prosperity during uncertain times

Article Abstract:

Surviving in the present economic climate is an uphill task, but to also record high profits, is quite a challenge. Insights on survival strategies are presented.

Venture Analysis, Influence, Business enterprises, Depressions, Economic depressions

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Shoot for 25% profit in '07

Article Abstract:

The challenges facing the public relations firms and the steps to be taken by them to achieve at least a 25% rise in their 2007 profits are discussed.

Sales & consumption, Public Relations Agencies, Public Relations, Public relations services, Public relations firms, Industry sales and revenue, 2007 AD

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