Embracing nostalgia can be deadly

Article Abstract:

The impact of US economic situation on the performance of the factory-built housing market is discussed. Additional information on management strategies to be considered by the manufacturers and retailers of prefabricated houses to further boost their profitability and competitiveness is included.

Economic Programs, Administration of Economic Programs, Analysis, Economic aspects, Economic policy, Interest rates, United States. Federal Reserve Board, United States economic conditions

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Sharing information

Article Abstract:

The columnist calls for the manufacturinged housing industry to incorporate new technology and knowledge in order to grow and to increase its portion of the housing market share.

Retail industry, Retail trade, Building materials industry

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What it's like to walk in brown shoes

Article Abstract:

Issues are presented concerning the marketing of manufactured homes to customers. The tactics used by customers to obtain a lower price for the manufactured home are discussed.

Customer relations

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