IDG adds magazine for marketing execs

Article Abstract:

CXO Media Inc. of International Data Group has launched CMO magazine aimed at the senior marketing executives on August 30. The controlled circulation monthly will be dropped to 25,000 qualified subscribers.

Periodicals, Periodical publishing, Business magazines, CXO Media Inc.

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Book publishing enters the world of podcasting

Article Abstract:

Book publishing firm Holtzbrinck Publishers has introduced audio excerpts of its newly released book. Its online users can download these audio clips every week.

Book publishing, Book Publishers, Internet radio, Internet audio broadcasting, Holtzbrinck Publishers

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Shop.Org enters affiliate arena for holidays

Article Abstract:

E-commerce site Shop.Org has launched holiday services on its website, the service is targeted towards holiday season market.

Marketing procedures, Computer and Data Processing Services, Targets & Markets, Computer services industry, Information technology services industry, Christmas business, Target marketing

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