Musings from Vermont and elsewhere

Article Abstract:

The proceedings at the annual meeting of the Continuity Shippers Association (CSA) are detailed. CSA membership's focus is efficient mailing of parcels. The changes brought about by the newly formed National Postal Forum with new board of directors will be looked forward to.

Strategy & planning, Services information, Vermont, Direct Mail Advertising, Direct mail advertising services, Mail Document Distribution Services, Planning, Conferences, meetings and seminars, Mail receiving and forwarding services, Mailing services, Company business planning, Service enhancement, National Postal Forum

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Eliminate the A word

Article Abstract:

The most important step that need to be followed for the promotion, expansion and development of the member companies of Direct Marketing Association's Insert Media council is discussed

Management dynamics, Management, Membership, Company business management, Direct Marketing Association

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Make PSAs stand out in the crowd

Article Abstract:

The effective usage of public service announcements as a effective advertising tool by non-governmental organizations is discussed.

Advertising and Related Services, Public Sector Advertising, Usage, Public service advertising, Non-governmental organizations, Nongovernmental organizations

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