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Construction and materials industries

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Report: affiliate marketing yields buyers, not browsers

Article Abstract:

A report on consumer spending behavior during online shopping, developed by Performics, is presented.

Author: Abramovich, Giselle
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2007
Science & research, Nonstore Retailers, Research, Reports, Online shopping, Properties, Performics

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24 key database marketing techniques

Article Abstract:

The essential methods required for effective database marketing are listed.

Author: Hughes, Arthur Middleton
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
Database marketing

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How to compute customer LTV

Article Abstract:

The methods of computing customer lifetime value are presented.

Author: Hughes, Arthur Middleton
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
Measurement

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Subjects list: United States, Consumer spending, Methods
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