An economic analysis of Japanese distribution systems

Article Abstract:

An economic analysis of Japanese distribution systems by using the successive monopoly model is analyzed. Comparison is done between the Tatene system (TS) with the open price systems (OPS) by using the successive monopoly model, and shows that the actual change from TS is greater than OPS from an economic point of view.

Japan, Distribution Channels, Models, Economic aspects, Comparative analysis, Monopolies, Retail/reseller channel, Direct market channel

---

The measurement of marketing efficiency in the presence of spillovers: theory and evidence

Article Abstract:

Model demonstrating the use of directional distance function to measure the degree of inefficiency in marketing is presented. Concept of 'advertising spillovers' is examined. Evidence from United States brewing industry is provided to prove that a firm's success is considerably affected by advertising efficiency.

United States, Marketing procedures, Malt beverages, Case studies, Brewing industry, Breweries, Company marketing practices

---

Planned obsolescence and marketing strategy

Article Abstract:

Research is presented concerning the use of a two-period model to investigate the marketing strategy of a durable goods monopolist. The reduction in the value of older models by the marketing of new models is discussed.

Research, Methods, Business enterprises, Product obsolescence

Similar abstracts:

• Abstracts: International capital mobility in developing countries: theory and evidence. The international allocation of savings with quadratic transaction (or risk) costs
• Abstracts: Economic development and income distribution in Japan: an assessment of the Kuznets hypothesis. Rethinking self-sufficiency: employment, families and welfare
• Abstracts: Culture and its relationship to economic change. Economic constitutionalism and the challenge of globalization: the enemy is gone? Long live the enemy
• Abstracts: Beyond transparency: an analysis of the trade policy review of the European Union. Why liberalisation needs centralisation: subsidiarity and EU telecoms
• Abstracts: Mutually related firms and the rationality of producing nothing. Do firm and state antitakeover provisions affect how well CEOs earn their pay?

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.