Choosing the wrong calling plan? Ignorance and learning

Article Abstract:

The likelihood of a consumer selecting a wrong tariff plan out of the several options presented to him by a firm is discussed. However, the buyer becomes wiser over a period to counter which the sellers design options targeting a particular type of buyer.

Management dynamics, Venture Analysis, Management, Business enterprises, Company business management

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Willingness to pay and willingness to accept: how much can they differ? Reply

Article Abstract:

The critical remarks of Edoh Y. Amiran, et al., on the study on consumers' willingness to pay and willingness to accept the price of and for the same product are discussed.

California

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Services as experience goods: an empirical examination of consumer learning in automobile insurance

Article Abstract:

Effects of consumer learning about product quality on automobile insurance purchasing decisions are presented.

General services, Direct Property and Casualty Insurance Carriers, Fire, marine, and casualty insurance, Auto Insurance, Product defect/failure, Product quality, Influence, Automobile insurance, Insurance companies, Software quality

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