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Forecast

Article Abstract:

Forecasts of sales of health and beauty aids consider age and income factors. Sales are hurt by consumer perception of beauty aids as extravagant, plus doubts about their effectiveness. Women between 15 and 54 years of age constitute the most likely targets for marketing efforts.

Publisher: Mintel International Group Ltd.
Publication Name: Market Intelligence
Subject: Economics
ISSN: 1366-6673
Year: 2001
Electric Housewares and Household Fan Manufacturing, Electric housewares and fans, Electric Personal Care Equip, Health and beauty aids, Personal care products, Personal care appliances industry, Personal care appliances

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The future

Article Abstract:

Makers of mass market fragrances are expected to bring out new brands and target younger women as consumers. Consumers are encouraged to use a variety perfumes according to the occasion. The producers of classic fine perfumes continue advertising to retain their market share.

Publisher: Mintel International Group Ltd.
Publication Name: Market Intelligence
Subject: Economics
ISSN: 1366-6673
Year: 2001
Perfumes & Colognes, Perfumes, Planning, Perfumes industry, Fragrances (Toiletries)

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The Future

Article Abstract:

The U.K. market for women's bodycare products is expected to evolve and grow. New women's magazines, digital television, the Internet, more personal disposable income, and the increased number of working women are the determinants of this growth.

Publisher: Mintel International Group Ltd.
Publication Name: Market Intelligence
Subject: Economics
ISSN: 1366-6673
Year: 2001
Market surveys

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Subjects list: United Kingdom, Statistical Data Included, Forecasts and trends, Marketing, Toiletries, Toiletries industry
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