Matsushita charts careful course in tough car audio markets abroad

Article Abstract:

Japanese manufacturer Matsushita Communication Industrial Co Ltd has adopted a number of strategies to cope with the harsh, global motor vehicle electronics market. These include efforts to add innovative product features, enlarging production capacity for foreign aftermarket shipments and accelerating sales activities to capture more market share. Motor vehicle electronic products include car navigation systems as well as automobile audio-visual products, radio-cassette systems, compact disc (CD) players and CD receivers.

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Japan Aviation spurs plans for car-use connectors

Article Abstract:

Japan Aviation Electronices Industry Ltd is stepping up marketing efforts for its automobile-use connectors with the goal of boosting sales more than 10% in FY 1999, just like in the previous fiscal year. In line with this goal, the company has increased the number of employees working at Detroit, MI-based JAE Electonics Inc, the company's marketing arm for car electronics, and will manufacture car electronics at its factory in the Philippines.

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DVD models, new features drive car navigation growth in Japan

Article Abstract:

Sales of car navigation equipment, a traditionally strong market in Japan where complex conventions in street-numbering makes it difficult to locate an address without the aid of a map, registered a 23.4% increase in volume to 1.32 million units in 1999. The performace, which include increases in all subcategories, is attributed to the introduction of DVD-ROM car navigators whose sales in FY 1999 alone reached a record 700,000 units.

Auto Position Sensors, Automotive sensors

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