Marketing 101

Article Abstract:

A shopping guide for male consumers is presented. Categories include low-fat chips, crackers and other snacks, cookies and cakes, salad dressings, cheese, soups, frozen meals and puddings and frozen desserts. Techniques for speed-shopping and faster selection of grocery items are also provided.

Methods, Purchasing, Food and nutrition, Men, Low-fat diet, Low fat diet, Shopping

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The personal trainer from hell

Article Abstract:

A good personal trainer has credentials and asks clients appropriate questions about what they want to accomplish. The author chooses Diane McDevitt, a VP of Lehigh Valley Racquet and Fitness Centers, as his personal trainer. She is relentless but helps him to achieve his fitness goals.

Management, Evaluation, Personal narratives, Physical fitness, Exercise, Athletic trainers

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