Making displays work

Article Abstract:

Booth design can make a difference in attracting customers by involving minor changes. Some simple changes giving a fresh look to the designs include showing fewer pieces, grouping the work, and changing the layout of the cases.

Showcase, Partition, Shelving, and Locker Manufacturing, Show & Display Fixtures, Partitions and fixtures, except wood, Usage, Display fixtures, Displays (Marketing)

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Living up to the hype

Article Abstract:

Tucson is a collection of gem and mineral shows and it offers everything from the work of world-renowned gem carvers to rough material sold. Guidelines are given for a person planning to go to Tucson.

Arizona, Description and travel, Tucson, Arizona, Trade shows

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To market, to market: Taking the time to prepare a marketing plan gives you a roadmap for selling your jewelry-and making your business aspirations come to life

Article Abstract:

Marketing is an important aspect to be considered by jewelers. The number one thing, mentioned in planning one's marketing is deciding what one's targets are.

Marketing

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