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Home furnishings industry

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Broyhill steps up home office presence

Article Abstract:

Broyhill Furniture is introducing a home office program at the High Point October market. The new modular line will feature a traditional collection in pine, oak, and cherry, and a contemporary collection in a light or dark finish, in wood solids and veneers.

Author: James, Gary
Publisher: Reed Business Information, Inc. (US)
Publication Name: Furniture-Today
Subject: Home furnishings industry
ISSN: 0194-360X
Year: 2001
Product introduction, Brief Article

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Broyhill reduces sales force to 'develop more symmetry.'(Broyhill furniture maker)

Article Abstract:

Broyhill is planning to downsize its sales force in order to improve merchandising cooperation for its upholstery and occasional furniture lines. Broyhill is a full-line furniture manufacturer.

Publisher: Reed Business Information, Inc. (US)
Publication Name: Furniture-Today
Subject: Home furnishings industry
ISSN: 0194-360X
Year: 2001
Labor force information

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Creative Ideas entering bedroom arena at San Fran

Article Abstract:

Creative Ideas is expanding into the bedroom furniture sector at the July 2003 San Francisco market. The company has introduced its new bedroom furniture lines to complement its other furniture goods.

Author: James, Gary
Publisher: Reed Business Information, Inc. (US)
Publication Name: Furniture-Today
Subject: Home furnishings industry
ISSN: 0194-360X
Year: 2003
Marketing procedures, Marketing, Furniture industry, Company marketing practices, San Francisco, California, Bedroom furniture, Creative Ideas

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Subjects list: United States, Broyhill Furniture Industries Inc.
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