FR bedding still on tap

Article Abstract:

Bedding makers are still getting ready to launch new fire-resistant products despite a possible postponement in the adoption of new mattress flammability standards in California. The standards could be delayed by two years.

Strategy & planning, Planning, Company business planning, Flammable materials

---

Carolina Mattress Guild offering fire-resistant line

Article Abstract:

Carolina Mattress Guild is introducing a new mattress line that complies with California state open-flame mattress safety standards. The Safe Dreams bedding line is protected from fire hazards with a VersaShield barrier.

Fire resistant materials, Carolina Mattress Guild

---

Serta touts stain-resistant, cleanable mattress

Article Abstract:

Serta will be introducing its oDare to Compareo Perfect Sleeper bed protected with stain resistant treatment in response to its competitor Simmons Health Smart mattress. The features of the product are also presented.

Market share, Company market share, Simmons Co., Serta Mattress Co. (Greensboro, North Carolina)

Similar abstracts:

• Abstracts: Bedding pricing policies. Sealy sustains rebound, beefs up lead as top
• Abstracts: Lexington readies 2 million ad pieces. Savvy retailer Quadro adapts to its markets. Drexel Heritage creates three-brand ad campaign
• Abstracts: Shermag doubles 3Q net income. Shermag posts 18.7% sales gain for year. Shermag earnings surge 42.3%
• Abstracts: Simmons names Ling to product innovation post. Simmons names Grohs rep of year. Simmons names EVP
• Abstracts: RTO hikes sales, profits. BMTC posts flat revenues. Pier 1 Imports hikes quarterly stock dividend

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.