Liz Claiborne to launch: Lexington to have 140 SKUs at pre market

Article Abstract:

Lexington Home Brands is planning to launch its latest licensed line called the 140-SKU Liz Claiborne Home at High Point's premarket during March 2003, where the dealers will be able see the showroom presentation and place the orders. Lexington is involved in setting up a retail sales training program for certifying sales personnel to sell Liz Claiborne Home and in order to boost the sales further, they have developed an incentive scheme for the sales persons and will spend more amount on nation-wide advertisements.

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Baker plans licensed line with designer Laura Kirar

Article Abstract:

Furniture manufacturer Baker's plans to launch a licensed line of furniture in alliance with designer Laura Kirar at the April 2006 High Point market, are discussed. The collection will include case goods, upholstery, lighting, tabletop and home textiles.

Contracts & orders received, Services information, Contracts & orders let, Services, Contract agreement, Baker Furniture Co., Furniture designers, Kirar, Laura

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Lexington sets Oct. launch of outdoorsy Woolrich line

Article Abstract:

Lexington Home Brands will launch a new outdoors furniture line in October 2003. The line will be licensed through Woolrich, a specialist in outdoor accessories and apparel.

Alliances, partnerships, Licensing/Sales Agreements, Licensing agreements, Company licensing agreement, Garden ornaments and furniture, Garden ornaments, Outdoor furniture, Woolrich Inc.

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