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Home furnishings industry

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Serta to add sleep shops

Article Abstract:

Serta International is planning to install 100 Serta-only sleep shops, which has already 400 dealer-owned units. The company is famous for its brand America's Mattress.

Author: Perry, David
Publisher: Reed Business Information, Inc. (US)
Publication Name: Furniture-Today
Subject: Home furnishings industry
ISSN: 0194-360X
Year: 2005
United States, Facilities & equipment, Buildings and facilities, Mattress industry

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Serta signs licensee in Thailand

Article Abstract:

Serta has signed a license agreement with Thailand-based Bangkok Home Plus. Under the deal, Serta will market its products in 180 Bangkok Home outlets in Thailand .

Publisher: Reed Business Information, Inc. (US)
Publication Name: Furniture-Today
Subject: Home furnishings industry
ISSN: 0194-360X
Year: 2001
Furniture Stores, Strategic alliances, Thailand, Mattresses & Bedsprings, Mattress Manufacturing, Bangkok Home Plus

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