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End of the affair

Article Abstract:

BBC was responsible for the Oxford and Cambridge Boat Race since 1954 and it seemed to be a perfect match. ITV won the contract of the Boat Race on the basis of their creative input and commercial opportunities and ITV offers a commitment to far more extensive coverage.

Author: Barrett, Patrick
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2004
Contracts & orders received, Public affairs, Services information, Contracts & orders let, Services, Contracts, Contract agreement, Media coverage, Motorboat racing, ITV PLC

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Change the record

Article Abstract:

Lester Mordue plans to guide Sky Broadcasting's introduction of 3 new music channels.

Author: Revoir, Paul
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2003
Evaluation, Mordue, Lester

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Facing the music

Article Abstract:

Sky Broadcasting plans to introduce 3 new music channels.

Author: Barrett, Patrick
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2003

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Subjects list: United Kingdom, Broadcasting industry, Product introduction, Broadcasting, Company service introduction, Service introduction, British Sky Broadcasting Group PLC
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