Five joins ratings war with teatime Oz hour

Article Abstract:

Five is joining the war for teatime viewers after it acquired BBC1's long-standing soap "Neighbours" for 300 million pounds sterling. The show will be featured in Five's weekday "Australian Hour" from 5:30pm, and it is projected to boost the channel's average share of 13.5% between 5:30pm and 6:00pm. The ratings of other Australian shows in UK are discussed.

Alliances, partnerships, Licensing/Sales Agreements, Licensing agreements, Company licensing agreement, Channel Five Holdings Ltd.

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Making a song and dance

Article Abstract:

The competition between BBC1 and ITV1 in gaining better publicity to their programs 'Any Dream Will Do' and 'Grease is the Word' respectively by offering selected viewers roles in theatre shows is discussed.

Marketing procedures, Radio and Television Broadcasting, Radio & TV Broadcasting, Broadcasting industry, Customer relations, ITV Network Ltd. ITV1, Any Dream Will Do (Television program), Grease Is the Word (Television program)

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