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Mass communications

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Hire enjoys HD boom

Article Abstract:

The British broadcasting industry in 2007 may have had few big sporting events, but the rapid growth in high definition television (HDTV) has led to a boom in television production equipment rentals. The prices and rates and trends for high- definition and standard-definition television production equipment are discussed.

Author: Stout, Andy
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2007
Television Broadcasting, Facilities & equipment, Household audio and video equipment, Television broadcasting stations, Commodity & service prices, Equipment rental & leasing, not elsewhere classified, Audio-Visual Equip Leasing & Rental, Other Commercial and Industrial Machinery and Equipment Rental and Leasing, Prices and rates, Television broadcasting industry, Equipment and supplies, Video equipment industry, Growth, Company growth, Company pricing policy, Audiovisual equipment rental, High definition video

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Creativeinput

Article Abstract:

The article describes the complexities of cross-media promotion. The challenges can include having to work across television, the Internet, WAP, merchandise, broadband and several other platforms of delivery.

Author: Stout, Andy
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2000
Marketing procedures, Advertising, Advertising and Related Services, Media Use, Advertising services, Marketing industry

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Has the tapeless future arrived?

Article Abstract:

A focus on the increasing usage of digital recording and telecast technology in broadcasting industry is presented.

Author: Stout, Andy
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2006
Radio and Television Broadcasting, Radio & TV Broadcasting, Usage, Technology application, Broadcasting industry, Digital communications, Digital communication

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Subjects list: United Kingdom
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