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Mass communications

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Let battle commence

Article Abstract:

Andy Duncan the BBC's director of marketing and communications states they think that the free to air satellite service, particularly outside freeview coverage areas is the key missing piece of the jigsaw and without that they won't get switchover. He is now in the process of discussing with other broadcasters, Sky is a little more circumspect, and after all a free satellite service could damage its business.

Author: Wood, David
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2004

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Protect and survive

Article Abstract:

An adventure film that depicts how ten families brave through various obstacles such as journey on a tall ship, fire training course, etc., is described. The film is to be shown on BBC1 from 14 July.

Author: Wood, David
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2004
Usage, Adventure films, Adventure movies

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Is the BBC bovvered?

Article Abstract:

The effort of British Broadcasting Corporation to measure the value of its services across television, radio and online through its new audience research tool named Household Value is discussed.

Author: Wood, David
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2007
Evaluation, Television programs

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Subjects list: United Kingdom, Services, British Broadcasting Corp., Broadcasting industry
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