Podcasting's future is sound

Article Abstract:

Podcasting is quickly growing in the UK broadcasting industry, and BBC is a trailblazer in this relatively new format. BBC podcasts content that has been broadcast on a linear network, and it also includes highlights of a wide range of programming. Improvements in podcasting are discussed, and BBC's other podcasting services are presented.

Growth, Company growth, Podcasting

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New school Grange Hill set to target under-12s

Article Abstract:

The new series of "Grange Hill" on BBC1, which will air in spring 2008, has removed almost two-thirds of its cast and will focus on eight to 14-year-old characters. The show will now target younger viewers, and will have a more episodic structure. Other changes in the show, such as in the key topics it will touch, are discussed.

Marketing procedures, Targets & Markets, Youth market, Grange Hill (Television program)

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