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Mass communications

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Reporting the world

Article Abstract:

Richard Sambrook (Director of BBC's global news division) and David Schlesinger (Global managing editor and head of editorial operations for Reuters) shares about the challenges they confront in the global news market.

Author: White, Geoff
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2006
News syndicates, News Syndicates & Wire Svcs, Interview, News agencies, Reuters Group PLC, Sambrook, Richard, RTR, Schlesinger, David

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Youthful perspective for BBC2

Article Abstract:

A Profile of Kate Mordaunt appointed as the new head of planning for BBC2 is presented. Marketing plans of Kate by targeting young audience is also detailed.

Author: White, Geoff
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2006
Biography, Mordaunt, Kate

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Subjects list: United Kingdom, Officials and employees, British Broadcasting Corp., Broadcasting industry
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