Single ITV at the crossroads

Article Abstract:

The formation of a single ITV sales operation as the result of a potential merger between Carlton and Granada is discussed. A single ITV sales operation would control more than half of the television advertising revenue in the United Kingdom.

Radio, TV, publisher representatives, TV Advertising, Media Representatives, Market share, Evaluation, Column, Television advertising, Company market share

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ITV pushes on with back-room merger

Article Abstract:

The Carlton Communications PLC-Granada PLC backroom merger moved forward as both firms said that they would move all scheduling and planning operations to London centers. The operations will be moved beginning in June 2003.

Strategy & planning, Planning, London, England, Company business planning

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Hard sell for ITV's merger plans

Article Abstract:

The Department of Trade & Industry has received a request to approve the merger of Carlton and Granada. The author discusses the potential deal and its impact on ITV.

Editorial

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