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Mass communications

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Social site that gets teens talking

Article Abstract:

Ethics and religion documentary indie CTVC developed a website that is targeted to teenage viewers called TrueTube, which hosts debates about various socio-political issues and features video clips from CTVC programs. The website also provides user-generated content and specially commissioned vox blogging and short documentaries. Other features of TrueTube are discussed as well.

Author: Parker, Robin
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2007
United Kingdom, Marketing procedures, Targets & Markets, Company Web site/Web page, Web sites (World Wide Web), Web sites, Youth market

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When the director's cut

Article Abstract:

The diminishing role and significance of directors in television business is discussed.

Author: Thomas, Delyth
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2005
United States, Management dynamics, Management, Company business management, Television producers and directors, Television directors

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Subjects list: Services, Television broadcasting industry
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