What is it that makes a kids TV character valuable?

Article Abstract:

Kids TV characters mean big business, and the merchandising opportunities can be large if the character does not go out of style and has a wide global appeal. This is not the case for the puppet Sooty, whose show was cancelled in 2006 after running since 1952. The economic impact of Sky's move to stop issuing EPG slots is also discussed.

Marketing procedures, Services information, Economic aspects, Services, Marketing, Column, Company marketing practices, Television programs for children, Characters and characteristics in television programs, Television characters, Children's television programs

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Fight the power

Article Abstract:

The broadcasting industry is starting to implement environment-friendly policies and practices. However, energy consumption of television viewers is continuously rising with the advent of plasma TV, DVD recorders, and other entertainment devices. Some companies are introducing products that consume less energy.

Strategy & planning, Household audio and video equipment, Consumer Electronics, Audio and Video Equipment Manufacturing, Use of energy, Planning, Consumer electronics industry, Energy use, Environmental aspects, Sony Corp., SNE, Television viewers, Company business planning, Sanyo Corp.

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Seeing the news from a different perspective

Article Abstract:

The Arabic-language name of new Al Jazeera International television channel that is launched in English version may cause difficulties for the channel to attain significant position in the British television market. The issues concerned with this issue are presented.

Forecasts, trends, outlooks, Qatar, Company business forecast/projection, Company forecasts, Al Jazeera

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