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Wrenching the machine around: EastEnders, the BBC and institutional change

Article Abstract:

EastEnders is probably the most popular programme of BBC that features prominently in its corporate publicity campaigns, but due to the changing schedules of the television, BBC has lost its share of audience. However, EastEnders has changed the situation for BBC and improved the viewership of BBC by having a completely new way of developing the programmes.

Author: McNicholas, Anthony
Publisher: Sage Publications, Inc.
Publication Name: Media, Culture & Society
Subject: Mass communications
ISSN: 0163-4437
Year: 2004
EastEnders (Television program)

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Talk of the BBC's soul

Article Abstract:

The BBC is desperately worried that in the ferocious world of digital television, no one would be able to make good or valuable programmes. The discussion is very useful because it puts forward many solutions to problems, which are imagined rather than real.

Author: Bell, Emily
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2004

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Television debate, 'interactivity' and public opinion: the case of the BBC's 'Asylum Day'

Article Abstract:

BBC organized 'Asylum Day', in an attempt to encourage online public debate and deliberation on the issue of the term asylum-seekers, thus the interest and public opinion it generated is studied.

Author: Macdonald, Myra
Publisher: Sage Publications, Inc.
Publication Name: Media, Culture & Society
Subject: Mass communications
ISSN: 0163-4437
Year: 2007
United States, Public affairs, Public opinion, Asylums

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Subjects list: United Kingdom, Management, Services, British Broadcasting Corp., Broadcasting industry, Company business management
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