E-tailers take page from past with catalogs

Article Abstract:

Several online retailers are resorting to the traditional marketing technique of mailing catalogs to attract new customers, particularly those who are reluctant to use the Internet. Catalogs also allow customers to browse in less time than flipping electronic pages. Among the e-tailers that are already using catalogs are Lucy.com, a seller of athletic wear for women; Gold Violin, a supplier sells gifts for seniors and Garden.com, a marketer of garden supplies.

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Revamped Walmart.com plans launch in time for holiday rush

Article Abstract:

Walmart.com, the San Francisco, CA-based e-commerce arm of Wal-Mart Stores Inc, announced on Oct 30, 2000 that it is close to completing the renovation of its Web site. The Web site, which was shut down for the second time earlier in the month, is expected to relaunch by Thanksgiving, in time for the holiday shopping season. The site was redesigned because it needed a new engine to provide faster access, quality images and accurate route inventory.

Strategy & planning, Wal-Mart Stores Inc.

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Furniture dealers push incentives

Article Abstract:

Furniture dealers are offering consumers such perks as instant credit and deferred payment plans. These incentives are hoped to provide the necessary impetus for sales in a slowing economy.

Furniture Stores, Promotion

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