Using message framing to promote acceptance of the human papillomavirus vaccine

Article Abstract:

A sample of 121 undergraduate women was asked to read an assigned booklet that describes the benefits of getting the human papillomavirus (HPV) vaccine in order to examine the effectiveness of message framing in promoting HPV vaccine use. The participants expressed intent to obtain the HPV vaccine after having read the booklet assigned to them. The study's implications on vaccine promotion are discussed.

Usage, Marketing, Company marketing practices, Clinical report, Papillomavirus vaccines

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Culture differences and tax morale in the United States and in Europe

Article Abstract:

A study on the impact of cultural and social values and norms on individual's willingness to pay taxes is presented. The study is based on data related to United States and Europe, gathered from World Values Survey.

Europe, Public affairs, Social aspects, Comparative analysis, Social ethics, Taxpayer compliance, Ethnopsychology, Cross-cultural psychology, Social sciences and ethics

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Relationships and individual's ank switching behavior

Article Abstract:

The impact of individual's relationship with their banks as a deciding factor for bank switching behavior is studied. The duration, service quality, past experience are some of the factors examined.

Commercial Banks, Banking industry, Customer relations

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