Magazine moonlighting

Article Abstract:

Contemporaries is a magazine of culture and the arts, published quarterly and eventually - hopefully - biweekly. Copublisher Mitchell Halpern (the other publishers are Philip Leggiere and Ron Gagnon) anticipates a circulation of 50,000 in five years, crediting success to the publishers and to the economics of desktop publishing. Contemporaries now uses Ventura Publisher on a PC AT with a Hercules graphics card, which improves the magazine's quality and lowers production costs.

Periodicals, Usage, Magazines, company profile, Ventura Publisher (DTP software), Contemporaries (periodical)

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Page Makeover: Open up the design of a technical data sheet to let the information through

Article Abstract:

Noritsu America publishes 'spec sheets' to show capabilities of products to potential customers. The current format of one such spec sheet is criticized; there are too many lines, too many numbers, and the text is 'uninviting'. The spec sheet is redone, using a Macintosh Plus, Microsoft Word 3.0, Macdraw, and a Laserwriter. The redone work is pictured, and comments describe and explain what is changed.

Publishing industry, Noritsu America Corp., Technical writing, Layout, Advertising (Industry), Tutorial

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