'Sell phone' ban

Article Abstract:

In January 2001, Connecticut followed the example of many other state legislatures across the US, in restricting the use of phone solicitations. For real estate brokers, the restrictions mean that phone calls must have a specific purpose, preferably with a specific buyer in mind for a specific property.

Laws, regulations and rules, Telemarketing, Business communication

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Baby boom sales boom

Article Abstract:

The baby boomers who are in their 40s and 50s and are most likely scouting for their retirement houses are real estate industry's biggest emerging market. Real estate professionals should remember that type of houses that will appeal to this market are those with flexible home designs.

Social aspects, Cover Story, House buying, Home buying, Baby boom generation

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Marketing a la carte

Article Abstract:

The National Association of Realtors has made changes to its realtor.com Web site. You can now pay to have listings enhanced without having to buy the realtor.com marketing system as a package.

United States, Marketing procedures, Other Activities Related to Real Estate, REAL ESTATE, Real Estate Services, Company marketing practices, National Association of Realtors

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